Description
Synopsis
- The report is based on primary survey research of more than 1,000 industry professionals who travelled at least once in the last three months. The research was conducted by Timetric using its premium consumer panels
- This report provides the reader with a definitive analysis of the outlook for business travel and explores how opportunities and demand are set to change in 2013–2014
- This report will help the reader to forecast business traveler expenditure on hotel accommodation, understand trends in business travel and assess customer expectations of new technologies and services
- Key topics covered include forecasts of expenditure on hotel accommodation, hotel selection criterion, customer expectations of new technologies, marketing initiatives, and sustainability implementation
- This report helps to drive revenues and cut costs by benchmarking the use of sustainability in the industry and also helps to identify new opportunities for growth
To
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http://www.marketresearchreports.biz/analysis-details/global-business-traveler-survey-2013-hotel-accommodation-selection-criteria-and-customer-expectations-of-new-technology-promotions-and-services
Executive summary
Global Business Traveler Survey
2013: Hotel Accommodation, Selection Criteria and Customer Expectations of New
Technology, Promotions and Services is the result of an extensive
multi-industry survey drawn from Timetric’s exclusive panel of global business
travelers. It contains in-depth analysis on global trends in hotel
accommodation and forecasts how expenditure patterns are set to change in
2013–2014. The report also benchmarks the types of hotels that business
travelers choose and identifies preferred modes and channels of hotel
selection. This report also examines new technologies, green initiatives and
socially responsible measures that appeal to business travelers, and also
analyzes the key drivers and popular promotional offers which influence
business travelers to choose a particular hotel.
Scope
The report features the opinions of
hotel industry consumer respondents related to the following:
- Average stay at business hotels
- Change in expenditure on hotel accommodation
- Popular hotel types and preferred modes of hotel selection
- Importance of green certifications and key sustainable facilities
- Critical social responsibility initiatives
- Major technology features and key drivers influencing online reservations
- Importance of mobile technology services
- Key drivers of frequent visits and popularity of promotional offers
- Strategic initiatives for repeat business
Contact
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