Industry Research Reports: Media

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Friday 9 August 2013

New Released Report: Global Industry Video Devices Market Trends 2013 - 2019

Description

The video devices market is shifting the way users interact with their phones, televisions and computers. Video devices market includes video-enabled consumer electronic devices such as video game consoles, smart TVs, blue-ray players. In addition IP streaming devices, set top boxes and tablets are important segments of video devices market. Smart phones account for nearly half of total market units at present and is expected to continue to rule the global market over the forecast period.

To Read the Complete Report with TOC Visit: http://www.marketresearchreports.biz/analysis-details/video-devices-market-global-industry-analysis-size-share-growth-trends-and-forecast-2013-2019

A constant shift toward long-form online video consumption has been motivating first-time purchases of video devices. Consumer appetite for personalized and online content including live TV and on-demand, anytime and on multiple screens is expected to remain a major factor driving the video devices market. In addition, increasing adoption of higher-end devices, constant innovation in terms of new form-factors, transformative user experiences helps in overall video device market expansion.

Market concentration differs by segment such as video game console is the most concentrated sector compared to smart TV segment. Lack of 3G or 4G infrastructure in developing countries, and need to deliver superior features at low to price to consumers which further affects the profit margins of manufacturers in many segments to remain competitive are some of the key challenges in this market. However, strategy that balances both feature and price probably would help video devices market to succeed in the long-term. North America is the major market for the video devices and is expected to lead the global market over the forecasted period. However, Asia Pacific is growing rapidly on the force of arising middle class and digitization. Some of the key players such as Apple, Microsoft and Samsung, Panasonic, LG Net Cast, Sony are expected to reshape the consumer video device market.

This research report analyzes this market depending on its market segments, major geographies, and current market trends. Geographies analyzed under this research report include

North America
Asia Pacific
Europe
Rest of the World

To Buy The Copy of This Report Visit : http://www.marketresearchreports.biz/analysis/172683

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Wednesday 31 July 2013

Market Research Report: Media Consumption Habits Market Growth In UK - July 2013

Description

What is required to revitalise CD/DVD sales is to associate hard copy media with the idea of high inherent value, so that consumers who otherwise might think “I do not have the money for this” instead think “this is worth the extra outlay”. If the industry can foster this idea, it may be able to turn hard copy into an aspirational status item. Teenagers grabbing easy to use downloads will look forward to the time they can afford to spend money on more permanent hard copy media that better expresses their affection or regard for the content being purchased.

To Read the Complete Report with TOC Visit: http://www.marketresearchreports.biz/analysis-details/media-consumption-habits-uk-july-2013

TABLE OF CONTENT

Introduction

Definitions

Abbreviations

Executive Summary

The market

New technology ownership

Newspapers, magazines and books

Music and video

TV and film

The consumer

What media do consumers pay for?

Figure 1: Media consumers pay for, by category nets, May 2013

Figure 2: Music and video consumers pay for, May 2013

Figure 3: Newspaper, magazine and books pay for, May 2013

What media do consumers obtain for free?

Figure 4: Media consumers have obtained for free, May 2013

What devices do consumers use to purchase media?

Figure 5: Devices used to purchase media by consumers, May 2013

Consumer purchase of hardcopy media after introduction to digital media

Figure 6: Change in consumers’ CD purchasing habits since they started using digital music or video, May 2013

Figure 7: Change in consumers’ DVD purchasing habits since they started using digital music or video, May 2013

Figure 8: Reasons that consumers purchase fewer CDs/DVDs since they started using digital music/video, May 2013

Figure 9: Reasons that consumers purchase more CDs/DVDs since they started using digital music/video, May 2013

Consumer preferences for customising the content of digital newspapers or magazines

To Buy The Copy of This Report Visit : http://www.marketresearchreports.biz/analysis/172025

Contact

M/s Sheela

90 Sate Street, Suite 700

Albany, NY 12207

USA – Canada Toll Free: 866-997-4948

Email: sales@marketresearchreports.biz

Website: http://www.marketresearchreports.biz/

Blog: http://industry-research-reports.blogspot.com/

Study Report: Publicis Omnicom Group Digital Advertising Market Forecast

The global advertising market is expected to reach approximately $505 B in 2013, representing a 3.5% growth rate. Digital advertising is the fastest growing segment within advertising, and within that segment, mobile is the fastest growing segment of Internet advertising with a projected 67% growth rate.

To Read the Complete Report with TOC Visit: http://www.marketresearchreports.biz/analysis-details/publicis-omnicom-group-vs-google-facebook-and-others-in-digital-advertising

The merger of advertising giants would have more than 130,000 employees and will represent the number one advertisement firm with Omincom $14.2 B and Publicis $8.8, the combined revenue of $23B based on 2012 numbers. This surpasses the currently largest revenue producer WPP with $15.95B. Coming in at a current fourth place is Interpublic Group at $6.96B.

This research evaluates the proposed merger between Omnicom and Publicis including challenges, synergies, market opportunities, and recommendations for the combined company as it seeks to leverage its assets to obtain a greater stake in the digital advertising market. Recommendations include market focus, strategy, partnering, and acquisitions.

Target Audience:

Wireless carriers and Internet service providers
Advertising groups, agencies, and media buyers
Media companies, portals, and content providers
Digital application, content, and commerce companies

To Buy The Copy of This Report Visit : http://www.marketresearchreports.biz/analysis/172010

Contact

M/s Sheela

90 Sate Street, Suite 700

Albany, NY 12207

USA – Canada Toll Free: 866-997-4948

Email: sales@marketresearchreports.biz

Website: http://www.marketresearchreports.biz/

Blog: http://industry-research-reports.blogspot.com/

Friday 26 July 2013

Deep Research Report: China Advertising Market Analysis Industry Report, 2013

Traditional media kit advertising growth has slowed down, touching its lowest level in the five years.

Due to macroeconomic impact, the Chinese traditional media kit (television, radio, newspapers and outdoor) advertising market witnessed a tiny year-on-year increase of 4.5% in 2012, touching its lowest level in the recent five years, of which, newspaper advertising reached an overall market size of approximately RMB 68.55 billion, down 12.6% YoY, the first negative growth over the past decade. In the first quarter of 2013, the Chinese newspaper advertising market size continued to fall, a year-on-year decline of about 12%.

To Read the Complete Report with TOC Visit: http://www.marketresearchreports.biz/analysis-details/china-advertising-industry-report-2013

Internet advertising has seen rapid development, with market size in 2012 up 46.83% YoY

China's internet advertising market size attained to RMB 75.31 billion in 2012, a year-on-year increase of 46.83%, and then slowed down to RMB 19.84 billion in the first quarter of 2013, with year-on-year growth of the first quarter firstly less than 40% for three consecutive years, entering into a relatively slackened growth cycle after high-speed development. Concerning the internet advertising revenue scale by enterprise, Baidu held the first position; Youku Tudou after the merger ranked eighth with revenue up to RMB 429 million in the first quarter of 2013.

China Advertising Industry Report, 2013 by ResearchInChina mainly includes the followings:

20120114.gif? Development status, policy environment, advertisers change and market competition of advertising industry in China;
20120114.gif? Market size, market segments, advertisers change and enterprise competition of internet advertising in China, as well as operation and advertising revenue of 11 major online advertising media companies including Baidu, Taobao, Google, Tencent, Sohu, Sina, Youku Tudou, SouFun, Qihoo 360, CBSi and NetEase;
20120114.gif? Market size, market segments, advertisers change of newspaper advertising in China, as well as operation and advertising revenue of four major newspaper advertising media companies, i.e. Shanghai XinHua Media Co., Ltd., Chengdu B-Ray Media Co., Ltd., Huawen Media Investment Corporation and Zhejiang Daily Media Group Co., Ltd.;
20120114.gif? China's outdoor advertising market size as well as operation and advertising revenue of four leading outdoor advertising media companies, i.e. Focus Media Holding Limited, AirMedia Group Inc., DHA Group and Clear Media Limited;
20120114.gif?China's TV & radio advertising market size as well as operation and advertising revenue of five major TV & radio advertising media companies - China Television Media, Ltd., Shanghai Media Group, Hunan TV & Broadcast Intermediary Co., Ltd., Jiangsu Broadcasting Corporation and Zhejiang Broadcasting Corporation.