Product Synopsis
- The Future of the Household Care Packaging Market in Sweden to 2017is a data only report providing extensive and highly detailed time series consumption data on primary and outer packaging in the market.
- The report provides in-depth quantitative data on retail household care packaging, covering key segmentations such as pack material and type, closure material and type and outer information, for the latest financial year (current year) and the extreme ends of the historical and forecast periods.
- Detailed tables and charts provide a comprehensive breakdown of packaging consumption to clearly establish market trends, packaging dynamics and future growth areas
To
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Introduction and Landscape
Why was the report written?
Packaging companies require a
detailed understanding of packaging consumption by individual product
categories in order to align their sales and marketing efforts with the latest
trends in the market. This report clarifies in detail, by product category,
where the growth opportunities are in packaging materials and types to enable
effective market planning.
What is the current market landscape
and what is changing?
As consumers' product demands evolve
the dynamics between different packaging types also evolve - favoring some
packaging types and formats and leaving others increasingly out of line with
demand patterns. As a result, understanding the shifting market dynamics is key
to ensuring maximum sales in the future.
What are the key drivers behind
recent market changes?
The differing growth rates in
overall product category sales, as well as changes in packaging within those
categories, drive fundamental shifts in the market. This report provides
detailed, authoritative data on these changes for marketers.
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Contact
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