Description
Sun-deprived Britons are expected to
reward themselves after the harsh winter and spring of 2012-13. The high street
and services industry will benefit from the sunnier sentiment, as consumer
spending will inevitably rise. Tour operators could also encourage people to be
better-prepared for colder weather, such as booking a sun break in advance.
To
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TABLE OF CONTENT
Introduction
Definitions
Methodology
Abbreviations
Executive Summary
Strong emotional attachment to
Christmas
Figure 1: Holidays and special
occasions people celebrate, May 2013
Females are more active at seasonal
planning
Figure 2: How people celebrate
holidays and special occasions, by gender, May 2013
Spring-cleaning people’s lifestyle
Figure 3: Seasonal changes in
people’s lifestyles, May 2013
People will reward themselves after
a long winter
Figure 4: Effect of Winter 2012/13
on people’s lifestyles, May 2013
What we think
Issues in the Market
Are there opportunities to widen the
scale of ethnic festival celebrations?
Does household income play a role in
how people mark various occasions?
How does warmer weather influence
people’s lifestyles?
What is the link between weather
conditions and spending habits?
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