Product Synopsis
The Future of the Skincare Market in
Italy to 2017 is the result of Canadean's extensive market research. The report
presents detailed analysis on the Skincare consumption trends in Italy,
historic and forecast Skincare consumption volumes and values at market and
category level, brand share and distribution channel data. This report brings
together Canadean Intelligence's research, modeling and analysis expertise in
order to develop uniquely detailed market data. This allows domestic and
foreign companies to identify the market dynamics to account for Skincare sales
overall and to know which categories and segments are showing growth in the
coming years.
To
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Introduction and Landscape
Why was the report written?
- This report provides authoritative and granular data on the Skincare market in Italy and, in doing so fills the gaps in marketers' understanding of trends and the components of change behind them.
- Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans.
- Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies.
What are the key drivers behind
recent market changes?
This report examines the components
of change in the market by looking at historic and future growth patterns,
including the effects of consumers' behavior on total volumes, values, brands
selected and types of product chosen.
What makes this report unique and
essential to read?
The report provides the latest,
detailed data on dynamics in Italy Skincare market, providing marketers with
the essential data to understand their own, and their competitors' position in
the market and the information to accurately identify where to compete in the
future.
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