In 2012, the global luxury market
valued EUR212 billion, representing a year-on-year increase of 10%. Chinese
consumers became the world's largest consumer group of luxury goods and they
spent RMB306 billion in the world, most of which was done in Hong Kong, Macao
and other countries / regions, while only 39.28% in Mainland China.
To
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In 2012, as China's economic growth
slowed down as well as the government cut expenses on dining, cars, wine and
other aspects, the Chinese mainland luxury consumption cooled down
substantially, and the growth rate of the total consumption of luxury goods
dropped from 30% in 2011 to 7.2% in 2012.
However, Chinese luxury consumers
have changed their attitude from showing off to enjoying and rational
consumption with more mature consumption concept, so Chinese luxury market will
still witness steady growth in the future.
Affected by the slowdown in growth
rate of Chinese mainland luxury market in 2012, major global luxury brands have
adjusted their strategic layout in China in 2013, and most of them would rather
enhance the performance of the existing stores than open new stores in second-
and third-tier cities. Global and China Luxury Apparel Market Report, 2012-2015
mainly studies the global and Chinese luxury market size, geographical
distribution, tariff policies, Chinese luxury consumers and the development of
Chinese luxury E-commerce; meanwhile, it analyzes the operation of 16 major
luxury brands under eight large global groups as well as their development in
China.
To
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: http://www.marketresearchreports.biz/analysis/171551
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