Thursday, 18 July 2013

Market Overview: Intravascular Ultrasound (IVUS) Market Report - 2013 Edition


Intravascular Ultrasound, one of the fastest growing segments of interventional cardiology, is a diagnostic tool that is used to determine the structure of an artery segment. It uses a small ultrasound transducer, located at the end of a catheter that can be advanced into a coronary artery. By utilizing IVUS in the cardiac catheterization laboratory, physicians are able to determine the structure of artery. IVUS is commonly done to make sure a stent is correctly placed during angioplasty.




The present report offers a comprehensive analysis of the worldwide IVUS market with focus on regional markets like Japan, the United States and Europe. The largest IVUS market is Japan where reimbursement criteria is flexible and also has high PCI procedures which plays an important role in IVUS market. The second largest market is the United States followed by Europe. Major IVUS companies are increasingly setting their sights on emerging Asian markets due to increasing healthcare awareness among people and rising consumer income.

The competition in the global IVUS market is intense with few large players viz. Volcano Corporation, Boston Scientific Corporation and Terumo Corporation. The competitive landscape of the global and regional IVUS markets, along with the company profiles of the leading players are discussed in detail.

The developments observed within the industry include launch of spectra spinal cord stimulator system, introduction of Rubicon support catheter and emergence of PTCA Balloon Dilatation Catheter. However, the industry remains threatened by certain challenges which include lack of reimbursement, possible threat from OCT procedures and stringent regulations. The major factors which will contribute in the growth of the industry include rising ageing population, low penetration into PCI procedures, increasing PCI and stent procedures, rising healthcare expenditure and rising global GNI.


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